| Deposit | Discount |
| 30% | 6% of Full Course Fee |
| 20% | 4% of Full Course Fee |
Discount applies to Full Course Fee
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SAQA ID | NQF | Credits |
|---|---|---|
109297 | 6 | 360 |
Marketing is a core component of any modern business. Marketing is how a business communicates with its customers and how a business establishes a brand and an identity. Marketing has assumed a greater role in the business world today. In order to survive the dynamic environment most organisations are turning to marketing in order to remain competitive.
The purpose of Diploma in Marketing Management is to introduce the learner to the world of marketing. Marketing as a function in a company, plays a crucial role. The success of every business today lies in marketing because it involves the anticipation and identification of customer needs and satisfying them profitably. It is the umbrella which covers aspects such as advertising, publicity, public relations, sales promotion, direct marketing, personal selling and sponsorships.
Students can be employed in the following career fields:
On successful completion of the programme, you will receive an ICESA Diploma in Marketing Management.
Alternative admission requirements
Additional requirements
ICESA may require appropriate combinations of subjects and levels of achievement for certain qualifications.
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ICESA City Campus (Pty) Ltd is registered with the Department of Higher Education and Training as a Private Higher Education Institution under the Higher Education Act No. 101 of 1997 and its higher education programmes are accredited by the Council on Higher Education (CHE). Registration Number: 2000/HE07/001.
ICESA Matric School Pietermaritzburg and Durban are registered as Independent Schools by the Provincial Department of Education (PDE) under the South African Schools Act No. 84 of 1996 with EMIS Numbers: 101158 and 430273 respectively. ICESA Matric School is provisionally accredited by Umalusi, the Quality Council for General and Further Education and Training Accreditation Number: 18SCH01 00487.
Management and Leadership Academy (Pty) Ltd is provisionally registered with the Department of Higher Education and Training as a Private College under the Continuing Education and Training Act No. 16 of 2006. Registration Number: 2008/FE07/111. Management and Leadership Academy (Pty) Ltd.
Ltd is fully accredited by Umalusi, the Quality Council for General and Further Education and Training. Accreditation Number: 17FET0200081 (Durban) and 17FET0200118 (Pietermaritzburg). Management and Leadership Academy (Pty) Ltd is further accredited by the Quality Council for Trades and Occupations (QCTO). Accreditation Numbers: 15/0140 (Durban) and 15/0139 (Pietermaritzburg).